Photographer, visual designer and art director based in Turin. About ten years of images for brands, now designing for screens too.

Open to new projects and collaborations
Photographer and visual designer in Turin, now designing for screens too.
The K in K-WAY is a letter you both see and hear.



What if people became the logo?
A black-and-white series where the human body forms the K of K-WAY.





Brand: K-WAY (BasicNet Group)
Developed with: BasicNet at Basic Village, Turin
In collaboration with: IAAD — Istituto d'Arte Applicata e Design, Turin
Services: Concept, art direction, photography, post-production
Year: 2018
The K in K-WAY is a letter you both see and hear. Developed from a brief between IAAD Turin and BasicNet at Basic Village, the concept takes that letter out of the logo and hands it to the human body. Through hands, arms and whole figures, each model becomes the K, while the frame keeps only ·WAY, so the viewer completes the brand name on their own. Shot in black and white with a young, diverse cast, Generation shows how one letter can move in many different ways. From the first idea to the final retouched frame, one process.
IAAD's fashion show at Torino Design of the City, 13 October 2017.





Backstage during fitting, then the catwalk.





Event: IAAD fashion show
Torino Design of the City
Date: 13 October 2017
Venue: ex Borsa Valori, Via San Francesco da Paola 28, Turin
Services: Backstage and catwalk photography, post-production
A student fashion show staged in Turin's former stock exchange. Coverage begins backstage during the fittings, among the rails and casting cards, follows the collection onto the catwalk, and ends with every frame finished in post-production. Reportage and runway photography told as one continuous story, from the first fitting to the final image.
Concept car photography at Italdesign, Turin, 2017.


Light shaped around surfaces built to reflect everything.





Studio: Luzzitelli Danieli Productions, Turin
Location: Italdesign, Turin
Subject: Concept car
Year: 2017
Services: Automotive photography, lighting, retouching, post-production
A concept car photographed at Italdesign for Luzzitelli Danieli Productions, then retouched frame by frame. Lit for the car's lines, reflections controlled on set, finished in Photoshop. One process, from capture to final file.
A Persian court, retold with Turin marionettes.



The rebellious women of the Qajar court, staged beside the Lupi family's marionettes.






Brand: Eliuot
Collection: Rebellious Women of the Qajar Court
Fashion designer: Elham Khezripour
Marionettes: Daniele Lupi, La Famiglia Lupi
Organised by: Swann Art Gallery and Specht Residenzen Torino
Location: Specht Residenzen, Turin
Year: 2026
Services: Fashion photography, lighting, retouching, post-production
Two traditions meet in one collection. Eliuot's Rebellious Women of the Qajar Court draws on the women who challenged the Persian court, and presents them beside the marionettes of the Lupi family, puppet makers in Turin since 1818. Photographed at Specht Residenzen, the series holds both worlds in the same frame: the collection on the model, the marionettes as her cast. A story from nineteenth-century Persia, told on a Turin stage.
Light, fabric and a body, in black and white.


A personal study after Richard Avedon: a plain wall, a few props, and the person at the centre of the frame.






Project: Personal work
Model and styling: Chiara Lezzi
Location: Studio, Turin
Year: 2019
Services: Portrait and fashion photography, lighting, black-and-white editing, retouching
A personal shoot from 2019, made while studying Richard Avedon's studio portraits: a bare background, a chair, a column, and nothing else to look at but the person. Chiara Lezzi styled her own looks in white linen, black lace and a grey dress. The work was in the lighting, set to shape the face, the body and the fabric, and in a black-and-white edit that keeps the tones clean.
A day of confirmation, under baroque gold.
A Cresima in the Church of Saint Veranus, photographed for Barton Photographer.
Client: Barton Photographer, Pinerolo
Ceremony: Cresima (Confirmation)
Location: Church of Saint Veranus, Pinerolo
Year: 2019
Role: Photographer
Services: Event photography, editing, post-production
A Cresima is a short ceremony made of small moments: a procession of candles, a hand on a shoulder, a cross of oil on the forehead, a family leaning in to see. The work followed the day from the first steps down the aisle to the chalice, staying quiet and close. Photographed and edited for Barton Photographer, a studio based in Pinerolo.
Glam rock as a mood, not a costume.



A bold era, translated gently for classic shoes.




Brand: Fabi (Fabi Group, Monte San Giusto)
In collaboration with: IAAD — Istituto d'Arte Applicata e Design, Turin
Theme: Glam rock
Year: 2017
Services: Concept, art direction, lighting, product photography, post-production
Two choices shaped this series for Fabi, a Marche shoemaker since 1965. First, how loud to play glam rock: the era was bold, the shoes were refined, so the theme lives in coloured gels, saturated backdrops and playful socks, never in the product itself. Second, full figure or detail: with designs this intricate, the camera moves in close and the model steps out of frame. The result keeps the attitude in the atmosphere and the elegance in the shoe.
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